360 Adventure Collective

360 Adventure Collective started as a merger of two non-profit organizations for reps of outdoor apparel, footwear, accessories, gear and virtually all things from sea to ski. When tasked with a brand of the emerging organization I focused on a look that represented the legacy and heritage of both organizations that began in the 70’s. I also drew inspiration from US National Parks where so many of their clients and represented products spend so much of their time.